Goodbye SEO, hello AEO.

Goodbye SEO, hello AEO. The shift from SEO to Answer Engine Optimization (AEO) is underway. “As humans shift FROM ‘keywording’ for 10-blue links to do all the work themselves TO typing resolution questions to have the LLMs do nearly all the work…” This evolution heralds massive conversion rate increases, with ChatGPT traffic converting at 16% versus Google organic’s 1.8%. ~ learn more