There are some interesting concepts noted here, including “LTV Is Everything, LTV Is Nothing: Meet Your Cash Multiplier.” I also am fond of the notice at the top: “This article was written a week prior to the coronavirus pandemic.” | learn more
There’s a chance of sampling bias here, but the trends are fascinating anyway. Luxury sector conversion rates are up a surprising 35-40% vs benchmark. “[Marketing agency] WITHIN … tracking year-over-year trends in ecommerce revenue, ad spend, and conversion rate relative […]
“It goes without saying that I’m bearish on DNVBs as a whole. As a whole, the industry tends to rely upon left-brain operators with systems and definite plans. But, I’m bullish on the challenger brands who’ve figured out that winning […]
The outbreak of SARS coincided with the 2003 Canton Fair, a GIANT trade show that China chose not to cancel. Alibaba, tiny at the time, channeled the motivation to build Taobao and Alipay – two monster businesses. | learn more
The story of how VC funding ruined a generation of direct-to-consumer startups. Grow, baby grow! | learn more
Nordstrom acquired the business in 2014, wrote down its value significantly in 2016, and now is shutting down all their retail stores. The company, “has not decided on the fate of the Trunk Club branding.” Personally, I always enjoyed the […]
They’ve been focusing on sustainability in their supply chain for a while, and are making an Amazon-esque move by opening it up as a service to other brands through a B2B service called Treadler. | learn more
Especially interesting: “Today, more than half of Walmart’s top-spending families are Amazon Prime members, according to sources.” | learn more
In 2019 they used a first-come, first-served hiring policy in their warehouse. The result was a 60% decrease in monthly turnover. They’re rolling out the hiring policy to their retail stores this summer. | learn more
Matt Rutledge is not thrilled with the direction Woot.com has gone since its acquisition by Amazon in 2010. He decided (as of 2013, but I just learned about it) to start retailing his way once again. | learn more