“The North Face pulled an elaborate marketing stunt on TikTok and delivered some rain gear via helicopter to a woman in New Zealand, whose complaint about the brand went viral on the platform.” ~ learn more
“It seems that inflammation not only increases social media use, but our results show preliminary evidence that it’s also associated with using social media to specifically interact with other users, like direct messaging and posting to people’s pages. Interestingly, inflammation […]
“For a time, acting sassy or edgy was enough for brands seeking to break through the social-media noise. These days, however, the golden ticket is acting horny.” | learn more
“A new, AI-powered selfie generating tool called strmr.com is making the rounds on social media, allowing users to create incredibly stylized, beautiful and handsome versions of their own faces by simply feeding the algorithm around five to ten previously taken […]
And the rise of recommendation media which places “far less emphasis on friends and social graphs in favor of carefully curated, magical algorithmic experiences that match the perfect content for the right people at the exact right time.” | learn more
“A reality TV star who launched a gassy venture peddling her fancy flatulence to strangers Stephanie Matto, 31, blew away people on social media when she recently announced that she makes more than $50,000 a week selling her farts.” | learn more
“Synchron, a brain computer interface company, today announced a Twitter takeover by Philip O’Keefe, one of the patients implanted with the Stentrode brain computer interface. Mr. O’Keefe is the first person to successfully message the world on social media directly […]
“Pinterest Inc. is boosting its user and ad-revenue numbers at a much faster pace than most of its social-media peers—and it has artificial intelligence to thank for it.” | learn more
Thingtesting highlights a few brands that aren’t following the typical d2c script for social media: “Manicured feeds, on-brand messaging, the occasional playful meme, and an ultra-friendly member of the customer support team lurking in the comments.” | learn more
“The hedonometer is based on people’s online expressions, capitalizing on data-rich social media, and measures how people present themselves to the outside world.” | learn more