tech, startups, internet

Product managers love frameworks.

And you should too! “Frameworks will not fix all your problems. Used right, they should help you 1) better understand your context 2) create structure for problems 3) communicate ideas & solutions” | learn more

better doing

What you’re getting wrong about customer journeys.

This HBR article makes the point that simplistic thinking about customer journeys holds back product managers. Instead, the author introduces the customer journey matrix between effortless/effortful and predictable/unpredictable. | learn more