Why consumers don’t want to shop your site. “Marketplace is where the world is trending not because we want to shop there but because the experience isn’t chopped.” A good reminder that if your own DTC site is harder than […]
A data scientist from the Lyft team explained their various iterations of how to keep drivers and riders in balance using price. “Dynamic pricing is the main technology that allows us to maintain market balance in real-time. If we were […]
I haven’t tried this store but I love the concept of Curated. Product expertise tends to really be missing from ecommerce. “Founded in 2017, Curated is a three sided marketplace, connecting consumers, experts and brands.” | learn more
This is a bit dated, but I think it hasn’t aged too badly. “So what does it take to raise capital as a marketplace startup in 2018?” Published by Julia Morrongiel at Berlin-based VC Point Nine Capital. | learn more
Michelle Vautier, VP of Payments & Risk at Patreon, tackles the question. Check it out for her many good points about the distinction. The post adds value on the topic. I might argue, though, that she mistakenly ignores the retailer classification when […]
Shopify is a great ecommerce platform for any store that’s getting off the ground. It’s easy to stand up and the marketplace of apps available to plug into it is wonderful. It’s not without its trade-offs, though. | learn more
I’ve looked under the hood of a quite a few Amazon Marketplace based businesses in recent months. This article highlights the tenuous nature of their continued prosperity. They’re caught in the crossfire between unscrupulous competitors and an often aloof marketplace […]
In a new tactic, Amazon is discounting some products below prices that marketplace sellers set. They’re funding the difference themselves. Why? One reason – brick & mortar competitors won’t price match marketplace sellers. This means you can’t buy these products […]