retail therapy

Resetting online commerce

From Benedict Evans: “What’s going to happen in ecommerce and retail? TV? TV ads? Retail? Brands? Online advertising? There are half a dozen huge industries where all of the cards are being thrown up in the air, and no-one really […]

retail therapy

How Costco convinces brands to cannibalize themselves

Costco’s private label brand Kirkland Signature launched in 1992 and has been delivering a great product experience ever since, as well as win for manufacturers. “Kirkland products have to be at least 1% better than the equivalent branded products (on […]

retail therapy

The direct-to-consumer playbook is a trap

“It goes without saying that I’m bearish on DNVBs as a whole. As a whole, the industry tends to rely upon left-brain operators with systems and definite plans. But, I’m bullish on the challenger brands who’ve figured out that winning […]

retail therapy

Important attributes of modern consumer brands

From True Ventures, investors in Blue Bottle Coffee, Fitbit, Madison Reed, Peloton, and Ring. “From these experiences, we’ve developed a list of attributes they embody that we find essential when evaluating investment opportunities in next-generation brands and products.” | learn more