retail therapy

The lipstick effect.

“In beauty circles, the Lipstick Effect, also called the Lipstick Index, is claimed to be the category’s leading economic indicator. The concept is that in times of a recession and other economic stresses, women will indulge in discretionary purchases that […]

retail therapy

Could Amazon run out of people to hire?

“Amazon is facing a looming crisis: It could run out of people to hire in its US warehouses by 2024, according to leaked Amazon internal research from mid-2021 that Recode reviewed.” | learn more

retail therapy

Five myths about retail media networks (RMNs).

This is a McKinsey post about the advertising businesses built on top of major retailers. Considering Amazon’s ad side hustle is a $30B+ business already, I’m surprised I hadn’t heard the term RMN before. | learn more

retail therapy

Health and finance influencers in China now need certification.

Given how easily terrible ideas spread online, I think this is a solid pro-consumer move. “Platform operators should be responsible for reviewing broadcasters’ certifications and subsequently putting the relevant information in the official records. Artificial intelligence-synthesized presenters and content are […]

retail therapy

The end of the millennial lifestyle subsidy.

“It was as if Silicon Valley had made a secret pact to subsidize the lifestyles of urban Millennials. As I pointed out three years ago, if you woke up on a Casper mattress, worked out with a Peloton, Ubered to […]

retail therapy

On stretch wrap.

“If the container is what allows things to move from land to sea to land, and the pallet is what allows products to be moved from warehouses to containers to trucks to distribution centers, then stretch wrap is what allows […]

retail therapy

Shrinkflation has become endemic.

This is when a product price stays the same while its quantity decreases. It happens often in the CPG world. “One upside to shrinkflation is it might save you some calories. If your candy bar is now 1.5 ounces instead […]

retail therapy

So you want to launch a physical product.

I am sure many of us have had that “I can make this better” thought cross our minds before. This is a brief guide for those who want to act on it. “Brilliant product ideas don’t fall from the sky […]