How George Clooney sold Casamigos tequila brand for $1B.

“George Clooney and Rande Gerber, the creators of Casamigos tequila, tell a great story about how they created their brand by accident in 2013. They perpetuate this story in all of their interviews and the news outlets and fashion magazines are happy to reprint it. Problem is, the story is not entirely accurate.” | learn more

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